All Harris County Public Health work

A logo and brand standards for one of America’s largest public health departments

I developed the Harris County Public Health logo, established brand standards across the organization and extended them to Harris County Pets, the county’s animal shelter.

Role
Senior designer & web master
Scope
Logo, Brand standards, Harris County Pets brand
Illustration of the brand: the Harris County Public Health mark and its blue, green, pink and yellow palette flow out to a billboard, a conference program and the Harris County Pets website

How the work ran

  1. Logo

    A new mark for the department.

  2. Brand standards

    Used throughout the organization.

  3. Harris County Pets

    A sister brand for the county shelter.

  4. Carry it everywhere

    Displays, publications and the divisions’ work.

1Logo

I developed the Harris County Public Health logo.

2Brand standards

I established the brand standards used throughout the organization.

3Harris County Pets

I also established the brand for Harris County Pets, the county’s animal shelter, so it reads as part of the same family as Public Health.

Harris County Pets shares the Public Health palette of blue, green, pink and yellow.
The Pets brand on countypets.com today.

4Carry it everywhere

The standards carried into the department’s own displays and publications, like a lit exhibit built from the brand’s color bands. I also led the design of “Harris Cares 2020: A Vision of Health in Harris County,” the department’s report.

An exhibit and the Harris Cares 2020 report.

They also shaped the campaigns, events, program brands and vehicle wraps I designed for the department’s divisions, shown in the division campaigns and events case study.